Changes in Google Product Feed

Dear Intecca Customer, Thank you for choosing Intecca.com for your Product Data Feeds. Recently some upcoming changes were announced by Google for merchants who submit product data to the Google Merchant Center. The changes are:

1. Unique Product Identifiers are now required for all product categories except apparel and one-of-a-kind items.
2. Shipping Information and Tax information is now mandatory. How will this affect my product feed?

For Unique Product Identifiers:

1. If your products have UPC code, please add them in your Yahoo Store Editor. Yahoo Merchant has a default field called “Upc” – this field must have data in it!
2. If your products DO NOT have a UPC code, be sure to fill out BRAND and MANUFACTURER-PART-NUMBER fields in your Yahoo Store Editor.

After you fill out these fields, just publish your store and Intecca will send data in these fields to Google Merchant. For Shipping and Tax Information: You can fill these out by visiting this link in your Google Merchant area: http://www.google.com/merchants/taxshippingsettings Please let us know if you have any questions, we at Intecca will be glad to assist. Intecca

Related posts:

1. Missing Unique Identifiers in Google Merchant Center
2. Best Practices for Google Product Search
3. How to add fields titled UPC Code, Brand or Manufacturer in Yahoo Store Editor